The latest fashion trends, the perfect gift ideas, everything you need for your household and much more! Discover the large selection of different shops and service providers.

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Book & Games (1)
Chemist & Perfumery (4)
Decoration & Gifts (6)
Fashion & Accessories (31)
Groceries (6)
Other (4)
Play area (1)
Services (12)
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A1 Shop
Mobile & internet
A1 is Austria's largest provider of communication solutions and is the network provider with the most excellent network quality. In the A1 Shop we will be happy to advise you on the latest smartphones and tariffs, fixed network internet, A1 Xplore TV and A1 Smart Home solutions.
Apotheke in der VARENA
The pharmacy at VARENA
The VARENA pharmacy can give you specialist advice on medication, medicines and offers a large range of health products. Pay us a visit!
Bakery products
Freshly baked bread, pastries and cakes as well as snacks and light meals during our daily opening hours.
Bijou Brigitte
Fashion jewellery & accessoires
From current trends to timeless classics - the extensive assortment of Bijou Brigitte offers with over 9000 articles an attractive range for every style and occasion. Cute hair jewelry for the smallest customers, accessories for the fashion-conscious jewelry lover or exclusive items from the Senso-di-Donna collection.
Blue Tomato
Snow. Surf. Skate.
All you need for snowboarding, free skiing, skating or surfing you can get at Blue Tomato. The competent team of the Blue Tomato Shop Vöcklabruck is looking forward to help you with your questions or choosing the right board for you. Besides hard goods we offer a big range of streetwear, shoes and accessories of many brands, such as Burton, Thrasher, Vans, Nike, RIPNDIP and many more. Just come by and get inspired by our product selection.
Café Arena
Coffee, sweets and home-made ice cream
Get your day off to a great start with our wide selection of delicious breakfast variations. Choose your daily favourite from a variety of healthy salads, savoury toasts and on-the-go snacks. Gourmets with a sweet tooth will love our home-made ice cream varieties at Cafe Arena – all year round.
Cafe Licht&i 2.0
Café Licht&i 2.0: your café at VARENA
A hearty breakfast selection with all the classics such as a gourmet, house and student breakfast is rounded out by muesli bowls that, along with individual extras like oat milk, soy drinks and organic yogurt, are sure to suit every taste.
Italian Leg- and Beachwear
Since 1986, Calzedonia has offered exciting, innovative hosiery and beachwear trends, combining quality workmanship, style and affordable price points.
Stylish shoes
At Deichmann, you’ll find affordable shoes, bags and accessories such as belts and scarves for the whole family. Shop at permanently low prices!
Decoration & furniture
Depot features beautiful furnishing and decorative items that are perfectly on the pulse of time. From classic vases to practical kitchen aids – no wish is left unfulfilled here.
Dm Drogerie Markt
At this dm branch, you can expect to find a pleasant shopping atmosphere, a broad selection of up-to-date drugstore products and friendly and personal advice from competent staff.
Perfumes & cosmetics
Be it classic fragrances or the latest designer perfumes, pampering care products, makeup to suit your personal look or stylish accessories – Douglas at VARENA has the best advice!
Drei Shop
Mobile & internet
Drei has made it its mission to provide its customers with the state of the art in mobile communication – innovative, easy to understand and all at an outstanding price-performance ratio.
Dunkin’ spoils you with its tasty donuts available in a wide range of flavors such as Coconut Dream, Blueberry Crunch and Chocolate Rainbow. Enjoy them with one of the delicious coffees by Dunkin’!
Farmers’ market
Every friday and saturday
This is the farmers' market at VARENA. On fridays and saturdays from 9 a.m., our local farmers offer fresh products and delicious delicacies from their own production at their market stalls. And everything from our region: That is the motto of the farmers' market at VARENA.
Glasses & contact lenses
Fielmann is synonymous with fashionable eyewear at a fair price. Services such as the eye test carried out by trained opticians are part and parcel of Fielmann’s offer.
Flora Brons
Floristry, garden & event design
Flora Brons offers a large selection of flowers and plant decorations, whether for weddings, special occasions or events.
Fussl Modestraße
Fashion for women, men an kids
Fussl Modestraße is an Austrian family-run company with 149 years of tradition. With their exclusive brands, cutting-edge fashion and accessories for women, men and children at an outstanding price-performance ratio, they offer you a unique world of fashion.
Mediterranean enjoyment
Genino stands for mediterranean enjoyment, for regional and always fresh ingredients, relaxed, family atmosphere, mediterranean ease and fair prices.
Goldwelt offers a large selection of modern watch brands and high-quality gold and diamond jewelry manufactured by the company itself.
Fashion for ladies, men, divided und kids
H&M is a fashion brand, offering the latest styles and inspiration for all — always. Customers will find everything from fashion pieces and unique designer collaborations to affordable wardrobe essentials, complete-the-look accessories and motivational workout wear. All seasons, all styles, all welcome!
Mobile & internet
Smart offers for all. Hartlauer features expert and, most importantly, independent advice: All the relevant network operators are united under one roof.
Headwork has always been about transforming a visit to the hairdresser into a pampering experience for all the senses. Quality, passion and attention to detail are just as important.
Sports clothing & equipment
The sports retailer with a wide variety of brands, specialist advice and top offers. Dive into the world of Hervis!
Huber Shop
Underwear & swimwear
Seductive lingerie, elegant lace underwear and high-quality bathing suits for women & men. Come and get personal tips!
Shoes and accessories with a wide variety of brands
The latest collection of shoes and accessories with a wide variety of brands. Trends and expert advice await you!
One of the largest lingerie specialists from Europe
Hunkemöller offers beautifully designed body fashion to make you feel comfortable and confident. Discover now Europe's best kept Lingerie secret!
The selection at Interspar is huge – offering more than 50,000 items for daily life at home, from groceries to toothbrushes and everything in between. The Interspar name is a guarantee for quality and freshness.
Interspar Restaurant
Lunch menu and traditional fare
Whether breakfast, lunch or dinner, it’s always varied & great value. Pay a visit to our café and try out our party service!
Lingerie & tights
lntimissimi was created to convey sophistication and romance, tapping into unmistakeable Italian style to satisfy the desires and needs of all women seeking comfort, performance and quality, without sacrificing glamour. lntimissimi offers a wide range of products, the result of research attentive to shapes and materials, both in its basic and fashion collections. In addition to intimates and lingerie, the brand also offers a wide array of knitwear and nightwear.
Jack & Jones
Men’s fashion
Jack & Jones stands for stylish fashion for modern men. The tradition of authentic jeanswear meets innovative manufacturing techniques and modern design.
Elegant, classy fashion for style-conscious women
Jones offers fashion for women in the prime of their professional life who want to be impeccably dressed both day and night.
Kai Li
Asian restaurant
Do you love Asian cuisine? Premium quality sushi with only the very freshest ingredients: fish, meat, vegetables. Try the lunch buffet!
Kastner & Öhler
Diverse range of brands
This is where the world of fashion truly shines. From young fashion to classic fits, K&Ö offers outfits for every occasion.
Kult stands for the very latest and hottest streetwear fashion – influences from urban youth culture, the areas of music, dance, basketball and streetwear characterize the product line at Kult.
Le Clou
At Le Clou you’ll find a diverse spectrum of genuine jewelry and watches to suit all age groups and tastes.
Classic American styles and authentic coolness
The Levi’s® brand is the epitome of classic American style and authentic coolness. Levi’s® offers one-of-a-kind jeanswear and accessories for women and men.
The indoor play area at VARENA
Shopping pleasure for you, fun and games for the kids. Discover the magical kids’ world at VARENA.
Mobile & internet
The Magenta advisors will be more than happy to inform you about the latest smartphones, internet and TV products and the accompanying tariffs as well as various new trends.
Tech offers
A huge assortment of the latest brand products, permanently unbeatable prices and high service quality make MediaMarkt the number one in Austria.
Mia Donna
Italian fashion
In a friendly atmosphere, you’ll find fashion “made in Italy” for the style-conscious woman living life to the full. All those who want to dress in style and keep up with the trends are in the perfect place at Mia Donna.
Mr. Phone
Smartphone repair and accessories
At Mr. Phone, you’ll find all things related to mobile phones and smartphones. You can have repairs of all smartphones carried out quickly and easily.
Decorations & gifts
Are you looking for highlights for the able decorations, for redesigning the living room or for the birthday present for your loved ones? At NANU-NANA there is a multitude of great trend, decorative and gift items for every occasion.
Coffee & capsules
Indulge in exquisite coffee moments with Nespresso and discover the incomparable diversity of coffee varieties, innovative machines and stylish accessories. 
New Yorker
Fashion for real moments
"Dress for the moment." is more than just a slogan for us. NEW YORKER makes fashion for real moments. Every moment is unique. Just like every look. We want to create experiences and encourage our customers to be themselves. To be real, to experiment. We make fashion for real moments.
Fashion for women
We at Only make the most of the magical moments that arise each day. Our philosophy: at Only, it’s all about you – Only you.
Eyewear & lenses
Pearle offers an extensive assortment of trendy and cutting-edge optical products as well as numerous services.
Post office
Postal service
Postal services, A1 products and services with A1 expert advice, BAWAG P.S.K. services, ATM, cash receipts and payments, transfers, lottery receiving office, unlocked mobile phones and accessories, shipping, paper & writing accessories, Western Union cash and self-service points – all of this is offered by the Post at VARENA.
Whether you want a biometric passport picture for your passport or ID card, a snapshot with your best friend, a quick resumé photo or a declaration of love to your partner: Go in, sit down, press the button and you’re done.
reformstark Martin
All things organic at VARENA
The product range revolves primarily around nutritious foods, useful dietary supplements and exclusive cosmetics.
Luxurious yet affordable products for home and body
Inspired by the wisdom of ancient traditions and cultures, Rituals created an extensive collection of luxurious yet affordable products for home and body. Rituals hopes to enrich your life using unique signature fragrances that are carefully designed and composed by the world’s finest perfumers.
ROMA Hairdressing supplies
Everything hair-related
Quality is the highest priority for Roma. This is true for their products as well as their consulting services.
Travel agency
Whether you’re seeking an active vacation, a study trip or a few relaxing days off – they’ll be happy to arrange your unforgettable dream holiday in any part of the globe.
Casual fashion
Young and sporty fashion for women and men that reflects the spirit of the times and fulfils every desire – fashion, denim, shoes & accessories at s.Oliver.
Streetwear, cool sneakers and trendy styles
At Snipes you’ll find a large number of trendy styles that allow you to fully express yourself. If you’re looking for the latest sneakers, cool jackets or stylish accessories, then Snipes is the perfect store for you!
Sparkasse Oberösterreich
Your bank at VARENA
With over 400,000 customers, Sparkasse OÖ is Upper Austria’s most popular bank. With its three self-service locations at VARENA, it offers comprehensive cash service and options for carrying out simple banking operations.
Taste & other stories
Delicatessen such as handmade chocolate & pralines, cold-pressed oils and big or little gifts for every occasion are what you’ll find at Taste & other stories.
TextilpflegeBox Zimmermann
Textile cleaning – personal, meticulous and reliable.
The TextilpflegeBox is an easy-to-operate machine that accepts and dispenses your laundry. All you need is a smartphone. Payment takes place conveniently and securely via credit card or SEPA direct debit.
Books, DVDs, gifts and games
Thalia combines quality, personality, inspiration and service. Personal advice, a diverse product range and digital services lead customers into a unique world of experiences.
Tom Tailor
Casual style
For real and carefree moments.
A laid-back, modern casual look.
Tom Tailor Denim
Young fashion
TOM TAILOR Denim is geared towards young, authentic people who want to make their way through life with their own look.
Fabulous lingerie of the highest quality
Fashion and comfort can indeed coexist. Triumph proves this again and again, with refreshing collections, innovative materials and shapes, wonderful fits and expert advice at a very reasonable price-performance ratio.
Vero Moda
Fashion for women
Since 1987, stylish young women have sought out Vero Moda for its contemporary trends, uncomplicated styles and fashionable must-haves. Its trademark is a dynamic and uncomplicated approach to fashion.
WoW Beauty Lounge
Nail design, manicure, and pedicure services
In our Nigel Nail New Wellness Oasis at VARENA, we offer you the perfect setting to indulge in our finest nail design, manicure, and pedicure services.
Barber shop
Zerocut creates an exclusive feel-good experience for its customers, where it’s all about quality, technique, atmosphere and customer service – with fair pricing!
Zillertaler Trachtenwelt
Traditional fashion
The styles on offer at the Tracht market are as versatile and varied as the wearers themselves. Alongside elegant and exclusive Dirndl fashion, the simple, everyday “Waschdirndl” also comes into its own, as do the bold, short-length women’s Lederhosen.